{"id":681,"date":"2026-10-26T03:49:49","date_gmt":"2026-10-26T03:49:49","guid":{"rendered":"https:\/\/sitefitters.com\/learn\/glossary\/title-tag\/"},"modified":"2026-10-26T03:49:49","modified_gmt":"2026-10-26T03:49:49","slug":"title-tag","status":"publish","type":"page","link":"https:\/\/sitefitters.com\/fr\/learn\/glossary\/title-tag\/","title":{"rendered":"Title tag"},"content":{"rendered":"<section class=\"sfl-hero sfl-hero-s\"><div class=\"sfl-w\"><div class=\"sfl-bc\"><a href=\"\/fr\/learn\/\">Learn<\/a> \/ <a href=\"\/fr\/learn\/glossary\/\">Glossary<\/a> \/ <a href=\"\/fr\/learn\/glossary\/#topic-seo\" style=\"color:#FBBF24\">SEO &amp; Local Search<\/a><\/div><h1>Title Tag <em>Explained.<\/em><\/h1><div class=\"sfl-def\"><small>In one sentence<\/small>A title tag is the page title set in a page&#8217;s HTML code, often shown as the clickable headline in search results and on the browser tab.<\/div><\/div><\/section><div class=\"sfl-w sfl-art\"><article class=\"sfl-prose\"><h2>What It Is<\/h2><p>A title tag is a short piece of HTML code that names a page. Visitors usually see it on their browser tab, and search engines often use it as the blue clickable headline in results. It works like the label on the spine of a book: it should say clearly what is inside. In WordPress, SEO plugins let you write a custom title for each page without editing code.<\/p><h2>Why It Matters for Your Business<\/h2><p>The title is one of the strongest hints you give search engines about a page&#8217;s topic, and it is often the first thing a searcher reads. Compare &quot;Home&quot; with &quot;Kids Tennis Lessons in Evanston | Coach Name.&quot; The second tells Google and the searcher exactly what the page offers and where, which earns more relevant clicks.<\/p><h2>Good to Know<\/h2><p>Tip: give every page a unique title, put the main topic near the start and add your location if you serve a local area. Aim for roughly 50 to 60 characters so it is less likely to be cut off. Google may rewrite titles it finds unclear, so a clear, accurate title is the best way to keep yours.<\/p><div class=\"sfl-box\"><h4>Related terms<\/h4><div class=\"sfl-rel\"><a href=\"\/fr\/learn\/glossary\/meta-description\/\">Meta description<\/a><a href=\"\/fr\/learn\/glossary\/on-page-seo\/\">On-page SEO<\/a><a href=\"\/fr\/learn\/glossary\/header-tags\/\">Header tags<\/a><a href=\"\/fr\/learn\/glossary\/keyword\/\">Keyword<\/a><a href=\"\/fr\/learn\/glossary\/html\/\">HTML<\/a><\/div><\/div><nav class=\"sfl-pn\"><a href=\"\/fr\/learn\/glossary\/theme\/\"><small>\u2190 Previous<\/small><b>Theme<\/b><\/a><a href=\"\/fr\/learn\/glossary\/top-level-domain\/\" class=\"r\"><small>Next \u2192<\/small><b>Top-level domain<\/b><\/a><\/nav><\/article><aside class=\"sfl-aside\"><div class=\"sfl-box sfl-box-o\"><h4>Want to be found on Google?<\/h4><p>On-page SEO, Google Business Profile and analytics are built into our website packages.<\/p><a class=\"sfl-btn sfl-btn-w\" href=\"\/fr\/web-design-development\/#pricing\">See website packages<\/a><\/div><div class=\"sfl-box\"><h4>Step-by-step guides<\/h4><div class=\"sfl-rel sfl-col\"><a href=\"\/fr\/learn\/guides\/write-title-tags-and-meta-descriptions\/\">How to Write Page Titles and Meta Descriptions That Get Clicks<\/a><\/div><\/div><div class=\"sfl-box\"><h4>More in SEO &amp; Local Search<\/h4><div class=\"sfl-chips\"><a href=\"\/fr\/learn\/glossary\/search-engine-optimization\/\">Search engine optimization<\/a><a href=\"\/fr\/learn\/glossary\/keyword\/\">Keyword<\/a><a href=\"\/fr\/learn\/glossary\/keyword-research\/\">Keyword research<\/a><a href=\"\/fr\/learn\/glossary\/search-intent\/\">Search intent<\/a><a href=\"\/fr\/learn\/glossary\/on-page-seo\/\">On-page SEO<\/a><a href=\"\/fr\/learn\/glossary\/off-page-seo\/\">Off-page SEO<\/a><a href=\"\/fr\/learn\/glossary\/technical-seo\/\">Technical SEO<\/a><a href=\"\/fr\/learn\/glossary\/meta-description\/\">Meta description<\/a><\/div><\/div><\/aside><\/div><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"DefinedTerm\",\"name\":\"Title tag\",\"description\":\"A title tag is the page title set in a page's HTML code, often shown as the clickable headline in search results and on the browser tab.\",\"url\":\"https:\/\/sitefitters.com\/learn\/glossary\/title-tag\/\",\"inDefinedTermSet\":{\"@type\":\"DefinedTermSet\",\"name\":\"Business Website 101 Glossary\",\"url\":\"https:\/\/sitefitters.com\/learn\/glossary\/\"}}<\/script>","protected":false},"excerpt":{"rendered":"<p>Learn \/ Glossary \/ SEO &amp; Local Search Title Tag Explained. In one sentenceA title tag is the page title set in a page&#8217;s HTML code, often shown as the clickable headline in search results and on the browser tab. What It Is A title tag is a short piece of HTML code that names [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":532,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"sitefitters-canvas.php","meta":{"_acf_changed":false,"_yoast_wpseo_title":"Title Tag: What It Means | Website Glossary","_yoast_wpseo_metadesc":"A title tag is the page title set in a page's HTML code, often shown as the clickable headline in search results and on the browser tab.","sfb_learn":"1","footnotes":""},"class_list":["post-681","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Title Tag: What It Means | Website Glossary<\/title>\n<meta name=\"description\" content=\"A title tag is the page title set in a page&#039;s HTML code, often shown as the clickable headline in search results and on the browser tab.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sitefitters.com\/fr\/learn\/glossary\/title-tag\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Title tag\" \/>\n<meta property=\"og:description\" content=\"A title tag is the page title set in a page&#039;s HTML code, often shown as the clickable headline in search results and on the browser tab.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sitefitters.com\/fr\/learn\/glossary\/title-tag\/\" \/>\n<meta property=\"og:site_name\" content=\"Sitefitters\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sitefitters.com\\\/learn\\\/glossary\\\/title-tag\\\/\",\"url\":\"https:\\\/\\\/sitefitters.com\\\/learn\\\/glossary\\\/title-tag\\\/\",\"name\":\"Title Tag: What It Means | Website Glossary\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sitefitters.com\\\/#website\"},\"datePublished\":\"2026-10-26T03:49:49+00:00\",\"description\":\"A title tag is the page title set in a page's HTML code, often shown as the clickable headline in search results and on the browser tab.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sitefitters.com\\\/learn\\\/glossary\\\/title-tag\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sitefitters.com\\\/learn\\\/glossary\\\/title-tag\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sitefitters.com\\\/learn\\\/glossary\\\/title-tag\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sitefitters.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Business Website 101\",\"item\":\"https:\\\/\\\/sitefitters.com\\\/learn\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Website Glossary A\u2013Z\",\"item\":\"https:\\\/\\\/sitefitters.com\\\/learn\\\/glossary\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Title tag\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sitefitters.com\\\/#website\",\"url\":\"https:\\\/\\\/sitefitters.com\\\/\",\"name\":\"Sitefitters\",\"description\":\"Custom Websites, Apps &amp; 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